Adalytics Blog

What is an unreasonable number of times to see the exact same ad in a single day?  A recent Twitter survey asked 337 people this specific question - the majority of respondents indicated they would not want to see the same ad more than five times in a given day.... Read More

Updated Feb. 2nd, 2021 - In my original post, I described data that appeared to be advertiser blocklists. However, I also noted that my conclusions were based on purely observational data, and I invited readers to submit additional information. Recently, we received additional in... Read More

A previous Adalytics post discussed how tens of thousands of articles on the New York Times, Wall Street Journal, Forbes, and CNBC websites appear t... Read More

Updated Feb. 2nd, 2021 - In my original post, I described data that appeared to be advertiser blocklists. However, I also noted that my conclusions were based on purely observational data, and I invited readers to submit additional information. Recently, we received additional in... Read More

I recently had a discussion with a friend regarding the relatively high relevance of Instagram Sponsored posts versus what seems like a lack of relevance in Reddits’ ads. Reddit allows advertisers to pay for promoted content to appear as interstitial posts within the main Reddit post feed (note t... Read More