Adalytics Blog

Do you ever read The New York Times, The Atlantic, or Gizmodo online? Do you look up medical information on the Mayo Clinic's website, or shop on Home Depot's e-commerce site? Have you ... Read More

The digital marketing, ad tech, and online privacy communities have recently seen a flurry of discussion on changes in the ad targeting landscape. In 2019, Google, which controls ne... Read More

It is Monday morning, and special agent Ivan Ivanovich has a new assignment from his boss at the Foreign Intelligence Service headquarters in Moscow, Russia. Ivanovich has been tasked with hacking a number of high-v... Read More

What is an unreasonable number of times to see the exact same ad in a single day?  A recent Twitter survey asked 337 people this specific question - the majority of respondents indicated they would not want to see the same ad more than five times in a given day.... Read More

Updated Feb. 2nd, 2021 - In my original post, I described data that appeared to be advertiser blocklists. However, I also noted that my conclusions were based on purely observational data, and I invited readers to submit additional information. Recently, we received additional in... Read More